Nolma, formerly known as Health Couture, was a successful home
-
based business looking to scale up into factory production
and mainstream retail. The company
needed a complete transformation, including a new name, visual identity, packaging,
and a strong online and offline presence. The goal was to create a brand that appealed to modern consumers while
maintaining its roots in quality and authenticity.
Our agency provided comprehensive support to guide Nolma’s transition into a mainstream brand
- Brand Strategy
- Naming
- Branding
- Brand guidelines
- Packaging design
- Social media marketing strategy
- Social media management
The rebranding and marketing efforts successfully positioned Nolma as a competitive and desirable FMCG brand, by achieving distribution in major supermarkets within the first six months, with a 35% sales increase in key markets. Also, Nolma’s online presence grew by 50% in followers within three months, with high engagement rates on launch campaign content. The brand’s new branding and packaging received posit ive feedback from retailers and customers, enhancing Nolma’s visibility and trustworthiness.
